One of the many challenges that e-commerce stores face is a lack of consumer trust. Most people don’t trust e-commerce businesses they’ve never interacted with before. This lack of consumer trust can be attributed to …
E-commerce transactions don’t always end up smoothly. Sometimes, a customer can receive a product that doesn’t match the description of what they ordered, only to return it and find that the return window is over. …
Human beings naturally give more value to scarce things compared to those available abundantly all year round. That’s because their choices are primarily driven by two principles of persuasion – scarcity and urgency. As an …
Using visuals on your e-commerce website is a great way to showcase your products in action and give visitors the confidence they need to move forward with their purchases. When used effectively, visuals can help …
The cost of retaining an existing customer is five times cheaper than that of acquiring a new one. Because of this, you would expect all e-commerce businesses to put more effort into making their existing …
Learn techniques to Optimize Your Shopping Cart & Checkout Pages Shopping cart abandonment is one of the significant challenges plaguing e-commerce businesses. In fact, online retail stores lose approximately $18 billion in sales revenue annually due …