In today’s world, everything has or is moving into the mobile sphere. This transition is because people use mobile devices in many aspects of their daily life, from browsing the web, online banking, attending online classes, shopping, planning trips, and so much more. As the number of people using mobile to access the internet continues to grow,…
Category: Web Design & Development
6 Common A/B Testing Mistakes Marketers Make
As a website owner, it’s easy to assume that you know what your target audience wants, especially when many users visit your site regularly to consume your content. However, this isn’t always the case. The only sure way to know what your audience responds to best is through continuous A/B testing. When done properly, A/B…
6 Ways to Use Visuals to Boost Your E-commerce Conversions
Using visuals on your e-commerce website is a great way to showcase your products in action and give visitors the confidence they need to move forward with their purchases. When used effectively, visuals can help significantly to boost your conversions and sales. Read on to learn six ways to use visuals to boost your e-commerce…
6 Benefits of Optimizing Your Website for Mobile Users
The penetration of smartphones, tablets, and other mobile devices in the market has completely changed how people interact with websites. More people now prefer to browse the internet using their phones rather than computers. But, when it comes to doing serious business online (like making a purchase), more people prefer using desktops and laptops over…
15 Ways to Combat Shopping Cart Abandonment
Learn techniques to Optimize Your Shopping Cart & Checkout Pages Shopping cart abandonment is one of the significant challenges plaguing e-commerce businesses. In fact, online retail stores lose approximately $18 billion in sales revenue annually due to abandoned carts. Most of these customers who add items to their carts but fail to complete their purchases do…